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[DTC POD Ep. 36] – Optimizing Google Tag Manager for eCommerce brands

Optimize Google Tag Manager for eCommerce

Blog
|
Trend Team
|
September 18th 2020
October 19, 2021

Plug up leaks in your eCommerce fuel with these Google Tag Manager tips.

In this episode, Jay is joined by Brad Redding, Co-Founder of Elevar.

Elevar is a platform that helps eCommerce brands better understand their marketing analytics through automation.

In this podcast, Brad walks us through some common errors in Google Tag Manager for eCommerce brands and what are the most important events to track for.

He also discusses events that can help move the needle for brands.

One interesting feature of Google Tag Manager is tracking coupon codes across pages. This could be especially useful for users using creators and influencers like the ones on Trend.

For more information on Elevar, visit: https://www.getelevar.com/.

To download Elevar’s chrome extension for GTM tagging check out: https://chrome.google.com/webstore/detail/elevar-gtm-event-builder/aanpkkmackhljjnbcopdoidpdjngfooc?hl=en-US

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Ready to create custom content and generate buzz?

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Subscribe to our DTC Podcast and join our community to learn from the best ecommerce founders
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

[DTC POD Ep. 36] – Optimizing Google Tag Manager for eCommerce brands

Optimize Google Tag Manager for eCommerce

Podcast
|
Trend Team
|
September 18th 2020

Plug up leaks in your eCommerce fuel with these Google Tag Manager tips.

In this episode, Jay is joined by Brad Redding, Co-Founder of Elevar.

Elevar is a platform that helps eCommerce brands better understand their marketing analytics through automation.

In this podcast, Brad walks us through some common errors in Google Tag Manager for eCommerce brands and what are the most important events to track for.

He also discusses events that can help move the needle for brands.

One interesting feature of Google Tag Manager is tracking coupon codes across pages. This could be especially useful for users using creators and influencers like the ones on Trend.

For more information on Elevar, visit: https://www.getelevar.com/.

To download Elevar’s chrome extension for GTM tagging check out: https://chrome.google.com/webstore/detail/elevar-gtm-event-builder/aanpkkmackhljjnbcopdoidpdjngfooc?hl=en-US

Trend.io logo icon

Ready to create custom content and generate buzz?