DTC Finds: The BFCM strategy for you to copy

Need help figuring out when and how to discount for Black Friday Cyber Monday? Here's a play-by-play strategy to copy.

  1. “It's common nowadays to see lots of discounts around the holiday season, and so why not take this opportunity to really ramp up your sales ” @jayde3sai #DTCPOD
  2. “Bundles give you an opportunity to generate more value out of each transaction” @jayde3sai #DTCPOD

We Speak About:

  • [00:44] Black friday and cyber monday strategy article
  • [01:47] Rewards and bundle discounts
  • [04:20] Testing new products and categories
  • [06:25] Giving Tuesday

Tips and tricks for generating the most value out of black friday and cyber monday  

In today’s episode of DTC Finds, we’re looking at an article by Nik Sharma discussing great sales strategies for the holidays and providing unique promotions to boost sales.

We’ll share some of the best strategies from this article and dive into how to offer these deals to customers.

Stay tuned as we break down these unique holiday sales strategies as well as how to optimize the customer experience during holiday shopping.  

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Mentioned Links: https://www.shopify.ca/blog/ask-nik-black-friday-cyber-monday-sales-strategies